Business Area 05

Aftersales

Aftersales

Retaining customers beyond warranty and increasing service value require earlier, more relevant action. We connect customer, vehicle and service data to help aftersales teams move from reactive communication to planned retention activity.

Aftersales Director · Service & Parts Team · CRM & Retention Team
01 // Aftersales

Aftersales & Retention

Challenge: service teams often wait for customers to make contact, while vehicle age, mileage, service history and contract events are not used consistently to identify timely retention opportunities.

Solution

Aftersales & Retention analyzes available vehicle, customer and service-history signals to identify customers likely to have an upcoming service, maintenance or replacement need. It prioritizes opportunities and enables timely, consent-aware outreach through connected channels.

BUSINESS IMPACT
02 // Aftersales

Integrated Loyalty

Challenge: network-wide loyalty programs and aftersales promotions are often managed through manual rules, fragmented verification and complex dealer settlements, limiting control and scalability.

Solution

Integrated Loyalty centralizes promotion setup, customer eligibility, discount validation and dealer settlement. It also supports targeted retention communication, giving the importer a more consistent and measurable way to manage loyalty activity across the network.

BUSINESS IMPACT
// Start with the Business Question

Which challenge is limiting performance today?

In a 30-minute discovery call, we will clarify the desired business outcome.